A record total of 300,000 Musang King durians were snapped up in less than one hour in an online flash sale in China.
The sale yesterday was part of the 2020 China-Malaysia (Guangxi) online durian festival in the Chinese city of Qinzhou.
Weighing about 60 tonnes in total, the durians sold out in exactly 50 minutes and 48 seconds with sales recorded worth about 61.2 million Malaysian ringgit (US$14.7 million).
The record sales was announced at the launch of the durian festival, which was conducted online from three sites – in Qinzhou, as well as in Kuala Lumpur and Raub, Pahang.